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Details XXI, Issue 3

Stories from the July-September 2012 issue of Details.

Details Vol XXI stories

xZubi website and media campaign

New content for the xZubi website, plus an email campaign to targeted traditional media and bloggers to create awareness of the need to protect against the dangers of electromagnetic fields created by cell phones and other personal electronic devices.

 

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Titanic Collector Set

RMS Titanic Collector's set with book length story. Featured on "Canada A.M." (April 5, 2012)

TitanicCollectorSet

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Details Magazine, Vol 21, Issue 2

Stories and ads for Details magazine, Canada Post's stamp collecting magazine.

 

Details Vol XXI, No 2 Part I

Details Vol XXI, No 2 Part II

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Queen Elizabeth II Diamond Jubilee Booklets

A six-volume set of bookets of the 60-year reign of Queen Elizabeth II.

 

The Young Queen
DiamondJubilee_1

A Centennial to Celebrate
DiamondJubilee_2

A Multitude of Milestones
DiamondJubilee_3

Breaking Barriers and Pushing Boundaries
DiamondJubilee_4

A Monarch for a New Millenium
Diamond…

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Details Magazine (XX1, Vol 1)

Branded content on Canada stamps.

Details Vol XXI, No 1_Fafard

Details Vol XXI, No 1_QEII

I. P. Strategies

Website created for I. P. Strategies, a financial management and investment firm. Designed by Robert Smith at Greenmelon Inc.

Zodiac stamp series

Horoscopes/zodiac content for a series of stamp booklets and official first day covers. Design by Paprika (Montreal).

ARIES_BOOK

ARIES_OFDC

TAURUS_BOOK

TAURus_OFDC

GEMINI_OFDC

GEMINI_BOOK

CANCER_BOOK

CANCER_OFDC

LEO_BOOK

LEO_OFDC

VIRGO_BOOK

VIRGO_OFDC

LIBRA_BOOK

LIBRA_OFDC

SCORPIO_BOO…

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Miss Supertest III collectible kit

I provided the copy for this collectible folder, as well as the official first day cover and stamp booklet.

Design by Ivan Novotny, Taylor|Sprules.

MS3 FOLDER OUT ART V201

MS3 FOLDER IN ART V4

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Details magazine (2011)

Enerjive Packaging

Packaging/sales copy for Enerjive bars.
enerjive

Details Magazine (April-June 2011)

Canada Post's branded content for stamp collectors and philatelists. As contributing writer, I wrote all the articles and editorial content for this issue.

http://viewer.zmags.com/publication/19a74b67#/19a74b67/1

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2011 Costco Catalogue

Branded content/copy for the product section and membership marketing pages for the 2011 Costco Catalogue.

West_COVER-V7-FINAL small
West_NAT-V7-FINAL small
West_FOOD-V7-FINAL small

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Tubman Funeral Homes

Arctic Watch website

I provided much of the copy for the recently launched Arctic Watch website. Design and development by BV02.

Details Magazine (Jan-March 2011)

Canada Post's branded content for stamp collectors and philatelists. As contributing writer, I wrote all the articles and editorial content in this issue.

Details, Vol XX, No 2, Spring 2011

Farm Boy Fresh Coffee

Ads for new coffee concept launch.

EMC Ad-Coffee-13-4-FINAL

EMC Ad-Coffee-1-1-FINAL

Farm Boy "From the Pantry"

Farm Boy BBQ Campaign

This four-ad campaign was created for Farm Boy's 2010 Summer Barbecue Season.
FARMBOYbbqAds

Canadian Stamp Collecting Facebook Page

An example of how to use social media--in this case, a Facebook page--to inform and strengthen a niche community--in this case those who collect Canadian stamps.

20 Blog Posts